There is one thing that every single website owner should fear, and that is the blacklist. What is the blacklist? It is a list of sites that search engines refuse to include in their search results. Why is it like the plague to website owners? Because the majority of a site’s traffic comes from these search engines, which is why so many websites invest a good amount of money into SEO.
However, no matter how much you invest in SEO, if your site becomes blacklisted, it’s money down the drain and your business will likely flounder. Here are some things to keep in mind to avoid it.
How Does a Site Become Blacklisted?
The majority of online business owners run legitimate sites that provide quality content and goods or services to the public. However, there are a few bad apples in every bunch. Some sites are delivered in a way that scream spam or even distribute malware. Others redirect the site to another phishing site that steals visitors’ information. These are a few of the things that can get your site blacklisted. Now, you may be thinking you don’t have to worry about any of this because these are things you would never do, what you don’t realize is your site could be hacked and someone may get your site blacklisted for you before you even know what’s going on.
How Can Website Monitoring Service Help?
When a quality, full-service website monitoring provider is checking your site, they aren’t just checking it for uptime. They are also checking your site for performance issues and other signs that something may be wrong with your site. For example, if malware has been installed within the pages of your site, the very same malware that can get your site blacklisted, your website monitoring provider will catch it before it can become a problem. If someone is using your site to deliver spam, your website monitoring service will detect that as well. Many of the issues that can cause your site to become blacklisted can be caught and put in check by your website monitoring provider, hence keeping you off the dreaded blacklist.
While everyone knows that website monitoring service is crucial in today’s day and age seeing as that downtime is enemy number one, being blacklisted is usually permanent and is something you need to do everything in your power to prevent. Website monitoring service is one of your best lines of defense when it comes to the dreaded blacklist.